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Virgin Atlantic Enhances Customer Experience with Real-Time Proactive Chat

LivePerson, Inc. (NASDAQ: LPSN), a provider of real-time engagement solutions that increase conversions and improve customer experience, today announces Virgin Atlantic's successful implementation of the LivePerson Chat solution.

Virgin Atlantic deployed LP Chat to address two main goals: to enable customers to have their questions answered in real-time online, saving them from emailing or calling, and to improve online ticket sales conversion rates and catch website visitors who were dropping off

Aug 9, 2012 | Original Link

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Article CX Strategy

It's impossible for companies to focus on the 'easy' market segments (ie. non millenials) and get comfortable with a less than competitive product or service offering. 

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The price is very high for falling behind when there’s an evolution going on — it can be extraordinarily bad for your brand.

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